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As a brand studio run by global experts who’ve built brands, managed P&Ls, and launched products worldwide, we understand the tension between bold vision and quarterly targets.
Brands that last fascinate. They foster affinity, build lasting loyalty, and turn customers into lifelong advocates.
Our strategic edge: we unite marketing and sales into one seamless system, unifying the client journey from awareness to sales to loyalty. That is what sets us apart.
Brave ideas. Real numbers.
case
studies
EXPANSION
REVITALISATION
INNOVATION
CLIENT LIST
Afeela, Balmuda, Tiffany & Co, Danner, Victorinox, Teijin, Lush, Coors, BoConcept, Porsche, Diesel, Levis, Jeep, Cartier, Danskin, Alternative Apparel, Sony, Dunhill, Starbucks, C3 Fit, Nomon, Dyson, Zima, Koala
PORTFOLIO
PRJ-001
Balmuda
Just Because
Balmuda
PRJ-002
McLaren
Origins
Mclaren

PRJ-003
Ambie
US Launch
Ambie
PRJ-004
Balmuda
20th Anniversary
Balmuda
PRJ-005
Victorinox
Swiss Army Knife Campaign
Victorinox
PRJ-006
Porsche
Inside Porsche
Porsche

PRJ-007
Danner
Winter Redefined
Danner
PRJ-008
Jeep
Creative Garage
Jeep
PRJ-009
Coming Soon
Sony
PRJ-010
Coming Soon
BoConcept
PRJ-011
Coming Soon
Diesel
PRJ-012
Coming Soon
Danner

PRJ-013
Coming Soon
Diesel

PRJ-014
Coming Soon
Tiffany & Co.
PRJ-015
Coming Soon
Dunhill
PRJ-016
Coming Soon
Danner
approach
Title
Type
Category
Date
Emotional Loyalty Through Affinity
Framework
Brand strategy
31 10 2025
Japan's struggle to find its voice overseas
Analysis
Global markets
31 10 2025
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As a brand studio run by global experts who’ve built brands, managed P&Ls, and launched products worldwide, we understand the tension between bold vision and quarterly targets.
Brands that last fascinate. They foster affinity, build lasting loyalty, and turn customers into lifelong advocates.
Our strategic edge: we unite marketing and sales into one seamless system, unifying the client journey from awareness to sales to loyalty. That is what sets us apart.
Brave ideas. Real numbers.
Case
studies
EXPANSION
REVITALISATION
INNOVATION
Client List
Sony Honda, Balmuda, Tiffany & Co, Danner, Victorinox, Teijin, Lush, Coors, BoConcept, Amazon, Porsche, Diesel, Ambie, Peanuts, Levis, Jeep, Mclaren, Cartier, Danskin, Hakuba Goryu, Alternative Apparel, Sony, Dunhill, Starbucks, C3 Fit, Nomon, Dyson, Zima, Koala, Holland Esquire, BMW, Baldwin, Tempur, Asus, Saturday in the Park, Outdoor Products.
Portfolio

Balmuda
PRJ-001
Balmuda
Just Because

Mclaren
PRJ-002
McLaren
Origins

Ambie
PRJ-003
Ambie
US Launch

Balmuda
PRJ-004
Balmuda
20th Anniversary

Victorinox
PRJ-005
Victorinox
Swiss Army Knife Campaign

Porsche
PRJ-006
Porsche
Inside Porsche

Danner
PRJ-007
Danner
Winter Redefined

Jeep
PRJ-008
Jeep
Creative Garage

Sony
PRJ-009
Coming Soon

BoConcept
PRJ-010
Coming Soon

Diesel
PRJ-011
Coming Soon

Danner
PRJ-012
Coming Soon

Peanuts
PRJ-013
Coming Soon

Tiffany & Co.
PRJ-014
Coming Soon

Dunhill
PRJ-015
Coming Soon

Danner
PRJ-016
Coming Soon