K&C

A VOICE,
NOT A TREND.

We have a global mindset with Japanese roots.
We interpret and resonate with our community’s core values of commitment, cohesion, consciousness, and continuity, all of which inform our approach and creativity.

Michi

Michi
Founder, Managing Director

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Michi

Daisuke Nakamichi
Founder, Managing Director

Senior members Tokyo

Born in Tokyo, Japan in 1975, he moved to England by himself at the age of 12.
After graduating from European Business School, he joined British Airways.

Returned to Japan in 2000 after living in the UK for 13 years, his creative brand business journey started with the worldwide creative networks of TBWA, Fallon and then Wieden + Kennedy, where he was in charge of producing global brands ranging from adidas Japan, Dyson Japan, Volkswagen Japan, Cartier Japan and Nike Japan.

Joined Levi Strauss Japan in 2008 as Marketing Director, and in 2011 was appointed as Director of Global Design & Merchandising of Levi Strauss Co..

In Nov 2013, he founded Kitchen & Company.
With the vision of “creating new markets by sharing various values that transcend traditional boundaries, and expanding the potential of culture to wherever it is needed in the world” by utilizing his global creative brand business experience, he is currently providing global brand business support to various clients in Japan and abroad with two offices in Tokyo and London, and partners around the world.

Hugo

Hugo
Partner, Senior Director Strategy

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Hugo

Hugo Burel
Partner, Senior Director Strategy

Senior members Tokyo

Born in France and graduated from college in Japan. Hugo spent 12 years at Cartier, both in Tokyo and NY. Before joining K&C in 2021, Hugo was the head of Strategic Planning for Cartier North America, team leading the overall strategic effort from a business and marketing perspective.

His dream is to give back what he has been given throughout the years – to foster global conversations, to faciliate exchanges among cultures and people, and to celebrate the passionate individuals who strive to make the world a better place through their craft, art, work, passion, and commitment.

Ami

Ami
Senior Strategist

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Ami

Ami Hirano
Senior Strategist

Tokyo

Born in New York and raised in Tokyo. After graduating from Colby College, she joined Wunderman Thompson, a WPP creative agency, as a strategist, working with a wide range of brands and sectors from FMCG to B2B.

Joining K&C in 2023 as a Senior Strategist, she works on branding strategy and customer experience (CX), with the goal of creating more meaningful and human moments between brands and consumers.

Rina

Rina
Experience Strategist / Brand Manager

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Rina

Rina Deguchi
Experience Strategist / Brand Manager

Tokyo

Rina started her career in advertising after graduating from college in the US. She worked with agencies including McCann Erickson and Wieden + Kennedy, working with a wide range of FMCG brands. Driven by a passion for exploring the brand side of the business, Rina took a leap into the startup world by joining a Singaporean F&B startup. She played a crucial part in establishing the business in Japan and managing local marketing communication. At K&C, she handles client projects and oversees K&C’s Japanese tea brand, a | round tea, utilizing her agency and brand expertise.

Simon

Simon
Executive Director, Creative Planning

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Simon

Simon Taylor
Executive Director, Creative Planning

Senior members Tokyo

Studied at London College of Printing BA(Hon’s) Graphic Art.

One of the founding members of TOMATO: a studio collective made up of individuals from creative backgrounds. It is based in London and New York. Since the famous visual production of the film “Train Spotting”, the group has gone to be a huge success in many of its chosen fields. Simon is the leading figure to TOMATO and well-know graphic designer in the film “The Jackal” or NIke Levis ads but his legacy extends to varied field such as working as an architect, interior designer, fashion designer etc. As a creator SImon himself has many MNC client such as BBC, Universal Pictures, Warner Bross, 20th Century FOX, Royal Mail, Garrard, Nike, Levi’s TV Asahi etc.

It is also evident that there are important links between him and Japanese culture though his works and thus now being a partner/director at Kitchen & Company to pursuit its vision around the globe.

Lee

Lee
Senior Art Director

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Lee

Lee Basford
Senior Art Director

Tokyo

Designer, art director and photographer, Lee has created work for the arts, film, fashion, music and games industries that have included Sony, Uniqlo, Paul Smith, Nike, Saatchi and Artificial Eye.

From 2016 he headed the creative department of Rapha Japan, responsible for for all content, design and film. He has written, illustrated, and photographed for a variety of publications and designed typefaces for T26 and Fountain fonts.

Sho

Sho
Director of Business Growth & Innovation

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Sho

Sho Sato
Director of Business Growth & Innovation

New York

Born and raised in Tokyo, Japan and over 20 years based in New York, Sho’s experience spans industries in the United States and Japan, from Media, Technology, the Arts, Food & Beverage, Automotive, Fashion, and Sustainability. Throughout his creative and entrepreneurial work in his career, from branding, market analysis, to product development, he leverages his experience as a lawyer to think critically and communicate strategically. A native bilingual in Japanese and English, he has worked closely with Fortune 100 companies such as Panasonic, Uber, PepsiCo as well as with startups across the world.

Josh

Josh
Account Director

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Josh

Josh McDowell
Account Director

Senior members Tokyo

Josh has spent more than a decade in digital marketing, beginning his career in design and eventually transitioning from Creative Director to Account and Project Delivery roles. His experience spans digital engagement, UX / CX optimization, brand management, and social and content marketing across luxury, automotive, sports, tech and educational clients, among others. He thrives on creative solutions to meaty brand challenges through integration of technology and data.

Sayuri

Sayuri
Account Manager, Account

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Sayuri

Sayuri Tanaka
Account Manager, Account

Tokyo

Originally from Tokyo, and graduated from the University of Toronto in Canada. She spent over six years working at the Royal Bank of Canada (RBC) where she held a variety of roles in Corporate Communications, including internal communciations, event management, corporate branding and more.

She later joined Talk Shop Media as an Account Manager to lead PR efforts for tech startup companies.

Since returning to Japan in 2023, she joined K&C as an Account Manager. With a background that spans widely across industries, she continually strives to apply her experience in branding and PR to bring creative communication strategies to life.

Eva

Eva
Jr Account Executive

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Eva

Eva Soutoul
Jr Account Executive

Tokyo

Born in France, British-educated and living in Japan for the past 6 years, Eva is a multicultural professional who loves to meet and connect with people from around the world. She graduated from Tokyo International University (TIU) in 2022 with a Business Management degree. With a background in dance, Eva has always been passionate about the art & entertainment industries. She has experience working as a model, dancer, and producer for global brands in various sectors such as Sony, Expedia and NHK. She also has worked as an event coordinator for Netflix, Maserati and the NBA. Eva joins K&C as a junior account executive supporting internal projects and clients in their PR and influencer marketing campaigns.

Kimm

Kimm
Director, Digital

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Kimm

Kimm Kroll
Director, Digital

Senior members Tokyo

Started working in Internet Marketing straight out of Uni back in 2004. Joined Diesel as the Global Digital Project manager creating campaigns, and launching the Ecomm website. Move to Japan in 2014 working at Publicis, launching new products in Japan for international client. Joined WPP 2017 to build the Digital team from scratch, working in FMCG, Fashion, and Content.

He loves Japan, and loves learning more about it every day.

Estelle

Estelle
Senior UX/UI Designer

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Estelle

Estelle Suzuki
Senior UX/UI Designer

Senior members Tokyo

Born in France, Estelle holds a master’s degree in communications and advertising in Paris. She has 7 years’ experience as a Digital Designer specialising in UX/UI design. She worked for the advertising agency Havas in Paris as Digital Art Director and then for McCann in Paris as User Interface Designer, working on clients’ web interfaces.

Pepa

Pepa
Digital Planning Manager

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Pepa

Pepa Neykova
Digital Planning Manager

Tokyo

Pepa is a marketing professional with a rich academic background spanning Europe and Asia. She began her career in fashion marketing, working on international brand campaigns for Ted Baker. She then transitioned to shopper marketing, leading nationwide campaigns and media events for major FMCG brands in the UK. After earning her Master’s degree at Keio University in Japan, she joined K&C as a Digital Planning Manager, aiming to blend her UK expertise with Japanese insights to drive innovation.

Trevor

Trevor
Digital Planner

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Trevor

Trevor Lainchbury
Digital Planner

Tokyo

At age 10, Trevor started exploring digital marketing, focusing on learning the ropes of Google Ads. This sparked a genuine passion for branding and marketing. Today, he’s a skilled marketer, known for creating effective strategies, using out of the box thinking, and exceeding business goals. His data-driven approach delivers significant online success, brand visibility, and sales growth. Trevor’s dedication and entrepreneurial spirit drive his impactful work.

Caroline

Caroline
Copywriter and Social Community Manager

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Caroline

Caroline Seghers
Copywriter and Social Community Manager

Senior members Tokyo

A creative at heart, Caroline has worked in events and marketing in New York City for 8 years. She has worked for brands such as Cartier, Louis Vuitton, and Spotify. She also spent time in the adtech space at adMarketplace.

Her writings have been featured in BlackBook Magazine, The Fourhundred Magazine, and for Scentbird.

Yuri

Yuri
Social Media Community Manager

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Yuri

Yuri Ono
Social Media Community Manager

Tokyo, Japan

Born in Tokyo and a graduate of Sophia University, Yuri began her career at Vector Group, where she supported clients in PR activities and video ad sales. Later, she joined the global PR agency Burson Cohn & Wolfe, where she developed corporate branding and PR strategies for multinational clients, including Coca-Cola Japan. She then pursued multimedia design studies in Toronto, where she interned for the Product of the Year Canada Award, gaining hands-on experience in content planning, design, and production. Upon returning to Japan, she joined Henkel, overseeing social media strategy planning, production, and analysis for consumer brands. In 2024, Yuri joined K&C as a Social Media Community Manager, dedicated to community building through social media.

Kyoko

Kyoko
General Affairs

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Kyoko

Kyoko Ideno
General Affairs

Tokyo

Born in Tokyo, spent her early childhood in the US. After graduating from Sacred Heart University, she joined a securities firm where she served as a translator and interpreter. Subsequently, she has gained experience in the back offices of several companies. In 2015, she joined K&C and has since been responsible for overall administrative tasks.